After over six years of running Portland’s leading independent personal trainer facility Hyatt Training, gym owners Lee and Jeremy Hyatt made the decision to transition their business model to a staff trainer facility in 2021.
Hear the details of their journey to get here and learn why this adjustment made the most sense for their business and community.
0:00 WHY EVERYONE SHOULD OWN A PAIR OF CROCS
1:00 INTRODUCTION TO HYATT TRAINING
6:00 RUNNING A STUDIO TOGETHER AS A COUPLE
11:00 STARTING HYATT AS AN INDEPENDENT MODEL
ALLOWED FOR GRADUAL GROWTH STEPS
TEACHING INDY TRAINERS HOW TO RUN THEIR BUSINESS + MARKETING FOR THEM
MAINTAINING A BRAND WITH AN INDEPENDENT MODEL
21:00 THE HYATT INTERVIEW PROCESS AND WHY IT IS CRUCIAL
36:00 ADVANTAGES OF THE INDEPENDENT MODEL
40:00 DISADVANTAGES OF THE INDEPENDENT MODEL
43:00 COMBINING INDY TRAINERS IN A STAFF MODEL
47:30 HOW COVID DROVE THE TRANSITION TO A STAFF MODEL
55:00 MAJOR HURDLES OF THE STAFF MODEL
56:00 BUILDING A STANDOUT STAFF BENEFITS PACKAGE
60:00 THE NECESSARY MANAGEMENT SKILLSET
61:00 BENEFITS OF THE STAFF MODEL
70:00 ADVICE FOR BRAND NEW STUDIO OWNERS - INDY VS STAFF
QUESTIONS?
If you have any direct questions for Jeremy and Lee, do not hesitate to reach out to them directly at https://hyatttraining.com.
NEED HELP NAVIGATING YOUR STUDIO MANAGEMENT + DESIGN?
If I can help you in any way with brainstorming your best next steps for your fitness studio, do not hesitate to reach out to me directly at any time - billy@thebusinessmovement.com.